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Specialitzation Course in E-Commerce

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Sales and Marketing

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    Timetable

    Monday to Friday
    3 pm – 9:30 pm

    Duration

    One academic year

    Specialitzation Course in E-Commerce

    These studies train you to administer e-commerce platforms, manage segmented relationship marketing campaigns focused on online customers, optimize the logistics of online orders and execute customer service actions for consumers and users who buy online, complying with current applicable regulations.

    In total there are 700 hours distributed as follows: 495 hours at the center, 205 hours at the company.

    The modules taught are:

    • 5130. Administration of electronic commerce platforms. (165+99)
    • 5131. Management of relational marketing applied to electronic commerce. (99+33)
    • 5132. Logistics of electronic commerce. (132+40)
    • 5133. Customer service, consumer and/or user of electronic commerce. (99+33)

    Potential job opportunities

    • operators or sales operators in e-commerce
    • customer relationship management (CRM) specialists
    • technicians or techniques in supply logistics
    • information employees to the user
    • technicians or techniques in e-commerce
    • warehouse logistics technicians
    • commercial agents and representatives
    • e-commerce logistics technicians or technicians
    • e-commerce specialists
    • telemarketing operators or operators
    • customer service specialists
    • digital customer service specialists
    • administrative storage and reception employees
    • teleoperators
    • supply and inventory control employees
    • e-commerce managers (e-Commerce Manager).

    What you’ll learn. Programme of study

    The Specialization Course in Electronic Commerce consists of an academic course of 700 total hours, which include 495 hours at the center and 205 hours of internships in companies. Below you can see how the modules are divided in each course and the innovation projects in which it participates.

    Programme of study: Year one
    Innovation projects
    Programme of study: Year one
    • 5130. Administration of electronic commerce platforms. (165+99)
    • 5131. Relationship marketing management applied to electronic commerce. (99+33)
    • 5132. Logistics of electronic commerce. (132+40)
    • 5133. Customer service, consumer and/or user of electronic commerce. (99+33)

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